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A complete Marketing Communications Resource and your ePortal to the widest choice of effective printed and electronic marketing solutions at the lowest cost per response.
Neighborhood Marketing
for Contractors and Service Companies Neighborhood Marketing is a targeted lead generating, post card or letter, mailing program. Neighborhood Marketing generates 4 times the leads of traditional marketing and advertising at a lower cost per response. eFocus places your targeted and personalized marketing message via post card or letter in front of the neighbors of the location where you’ve just completed a successful job. Neighbors will instantly recognize the location. Neighborhood Marketing capitalizes on the fact that neighbors talk! When they purchase a new product or service, they want their friends and neighbors to know. Since most homes in a specific neighborhood were all built near the same time, projects that are needed or wanted at one home may be desired or necessary for other homeowners in that neighborhood. Does eFocus have Neighborhood Marketing competitors? Yes we do. Then why choose eFocus? eFocus is the best choice because:
Capitalize on the great word-of-mouth buzz from the successful jobs you complete for a remarkably low price! The cost per post card is only $1.56 per card for 100 personalized message cards including the targeted mailing list and First Class postage. ($1.25 per card for 200 - the cost per card is reduced as the quantity ordered increases) The minimum post card order is 50, and orders over 50 cards must be in multiples of 50. Just tell us how many direct mail marketing postcards or letters you want to send, the area you want to target, and we do the rest – at the right time AND at the right cost. Neighborhood Marketing is ideal for: Companies that provide home services such as roofers, plumbers, HVAC specialists, remodelers, window replacement companies, realtors and landscapers, just to name a few - Any businesses focused on consumers in a specific geographic area. Beat your competitors to the punch and tell nearby homeowners about the jobs you complete today to get new jobs and projects tomorrow. ![]() ![]() ![]() ![]() WE CREATE
We create post cards or letters with your logo, photo and any other information about your business. You can even use the picture of a home from an actual job you’ve done. We can also create a library of standard campaigns just for your business. Want something more creative? How about a refrigerator magnet attached to the post card or letter! YOU TARGET
Once you’ve become an eFocus client, all you’ll need to do is enter your User Name and Password and choose an address to use as a starting point. YOU SELECT
Select one of your pre-created direct mail post cards or letters and tell us how many you want to send. For an even better response rate each mailing piece can be personalized with the recipients name or other demographics. Research shows that personal messages increase response rates up to 36% and shorten response times by up to 34%. WE SEND
eFocus does the rest! Our direct mail marketing software automatically generates a list of the closest neighbors… and we print, address and mail. Since we’re Internet-based, we are ready when you are. You can log on to our secure server any time (24/7), and start growing your business with focused direct mail marketing campaigns. | ||
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